Niche Ideas is a highly experienced, UK based event management company, with a branch office in Dubai. We specialise in the development and management of international conferences and exhibitions across the Middle East, North Africa and South Asia, with a focus on connecting sellers and buyers across a wide range of industries and providing unique and effective marketing platforms for our clients.

Our project team designs and executes innovative marketing campaigns, prepares detailed event programmes and schedules, manages complex logistics milestones and operates as a focal point of contact between our clients, their guests, sponsors and third party suppliers. We also offer a range of value-added services, including matchmaking programmes, content development, social media campaigns and event marketing consultancy that enhance the participation of our partners, sponsors, speakers, exhibitors, visitors and delegates.

Our team has established strong contacts, both with government entities in the markets where we operate and with key commercial entities crucial to the success of our and our clients’ projects. Alongside developing and managing our own events, our team has also managed leading global events across the aerospace, aviation, hospitality, energy, healthcare and automotive industries.